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Laubfrosch

Task

Evaluation of an internet game appropriate for Children for "DasErste Kinderportal"

Approach

• Scenes out of the animal world as the main focus
• playful infotainment
• Support and advance childrens’ skills and reaction

Solution

• Presentation of the unpopular frog world in a nice but real way
• Intuitive navagation structure, which is aligned to a play toy
• creation of inter-active Flash-elements
• Playful promotion of timing and skills, using a computer

Positive Result

• Enhancement of the whole "Kinderportals"`s page impressions
• engagement of viewers and long stays on subjects

online

http://www.daserste.de/checkeins/

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